What The CMO Needs To Know About Marketing Technology

SemTech IT Solutions Blog

SemTech IT Solutions has been serving the Longwood area since 2011, providing IT Support such as technical helpdesk support, computer support, and consulting to small and medium-sized businesses.

What The CMO Needs To Know About Marketing Technology

Familiarity with marketing technologies is a must for today’s CMO. However, the range of tech knowledge across CMOs varies widely. Even if every CMO can benefit from some technical familiarity, the reality is that some CMOs know very little about technology while others know more than they will ever need…

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How Much Should A Company Invest In Information Technology?

The rapid increase in technology use in businesses has affected every industry. Across all businesses, the need to keep up with the competition means paying attention to what technologies are available and incorporating the right tech tools as they become viable. Whatever your business, you know that you need to…

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Sign In With Apple

Sign In With Apple…Should You Use It? Apple recently reported that its new “Sign in with Apple” feature will be part of the iOS 13 release in the fall of 2019. It promises to protect your privacy, and authentication experts say it could have an enormous impact on data privacy.…

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Are You Prepared? Your 9 Step Local Business Disaster Recovery Plan

Are you prepared for disaster to strike your business, whether natural or manmade? Many businesses aren’t. They either have no business disaster recovery plan, or the one they have is wholly insufficient. Is this really a big deal for your local business? Yes, it is. Forbes reports FEMA statistics that over 40%…

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Is The CMO Responsible For Digital Technology Decisions?

With the adoption of technology in the personal and commercial spheres ramping up to breakneck speed, the need for clear objectives for key business personnel like CMOs has never been greater. CMOs need to know what their responsibilities are. It may seem like a question with an obvious answer, but…

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Hurricane Preparedness (Questions/Answers)

How to build an effective Hurricane Survival Plan Now is the time to double check your supply inventories, invest in protective measures for your business, and make sure you have an actionable Hurricane Survival Plan in place. The 2019 hurricane season is almost here – are you ready for it?…

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Why Do IT Departments Report To The CFO

Organizational structure is something that is hotly debated at businesses around the world, but one of the biggest mysteries is where it makes sense to have the technology teams. IT has both a strategic thread as well as a day-to-day operational focus, making it a solid fit for the office…

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Managed IT Helps Your Bottom Line: 6 Ways How

Here’s an honest truth: managed IT services cost money. With any business expenditure, it’s a good idea to understand the value that the expenditure will bring to the organization. We believe businesses can improve on many fronts by implementing managed IT services. One of the biggest areas of benefit is…

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The CEO’s Guide To A Strong Relationship With Your IT Consultant

IT consultants provide valuable insights to businesses looking for guidance on technologies that lead to better business outcomes. Having a strong relationship with your IT consultant leads to more productive collaboration and discussions that are more fruitful. It begins with making the right choice to be your IT partner and…

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What CEOs Need to Know About Cybersecurity in 2019

Understanding the threat landscape is a crucial part of a CEOs job as you attempt to protect your organization now and in the future. The cybersecurity and compliance landscape is changing rapidly, and it can be difficult to keep up with the various challenges your business is facing — from…

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Depending on the scope of the attack, the cost of getting hacked can be in the hundreds of thousands or more. Here’s what you need to know.  When it comes to cyberattacks, all too…

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Are You Prepared? Your 9 Step Local Business Disaster Recovery Plan

Are you prepared for disaster to strike your business, whether natural or manmade? Many businesses aren’t. They either have no business disaster recovery plan, or the one they have is wholly insufficient. Is this…

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